Creating Your Ebay About Me Page
Everyone knows that when you join eBay you get access to your own About Me page, which you can use to tell people all about yourself. Many people don’t use this at all, and those that do often don’t use it to its fullest advantage.
But if you want to convert more of your auction visitors and buyers to customers who will visit your website, sign up for your newsletters and buy from you on a regular basis – and spend more money with you in the process – it’s vital that you devote some time to creating a good quality and professional About Me page.
The truth is, if you stick to eBay’s rules about how you can and can’t use your About Me page, you can use it as a means to drive traffic directly over to your own website. Think of this page as a landing page which should try and persuade surfers to click across and see your own website. Obviously not everyone who arrives at your About Me page will make that journey, but the more people you can get to visit, the better.
This chapter will reveal how to make the most of your About Me page, with the ultimate end goal of getting truck loads of traffic to your website, which in turn will convert into large emailing lists and lots of paying customers. If that sounds appealing, let’s move on.
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