Google and Clickbank are the biggest names in the industry. If you want to know what are the opportunities that can be explored with the partnership between AdWords and Clickbank then read on:
Clickbank is considered to be one of the most effective and largest online stores and it specializes in digital products that can be downloaded via the Internet such as e-books and software. It means that the moment a customer makes a purchase; the product will be made available to him or her immediately. Most of the products available on Clickbank are either downloadable or require membership for purchase. There are more than 10,000 products in the Clickbank marketplace under categories like web hosting, home business and education.
Google AdWords is also not new. This is an advertiser program complimenting the Adsense program of Google. You must have come across contextual ads or text ads that have the title “Ads by Google”. These are sponsored by the advertiser through the AdWords program on most of the sites and are also displayed through the Adsense program by the webmasters. Sponsored ads by Google have great potential to reach the customers. There is an auction like format under which advertisers compete for advertisement slots on various websites and the advertiser who has the biggest bid gets more clicks. There is another feature known as ‘pay per click advertising’ in which advertisers make payment for only the visitors who are sent to their sites.
Two very important things are required if you want to be successful in any form of online business – first is a product for selling and second, customers to buy the product. Products are provided by Clickbank and customers from AdWords. Clickbank products are promoted through AdWords. When you make a sale, Clickbank remits your commission, which is sometimes up to 75% of the total cost of the product. The start up cost involved in this is very less, and joining is free with Clickbank. You will be provided a password and a user ID when you sign up. For promotion of a product you will be given a unique URL. The start up cost of Google AdWords is approximately 5 dollars.
You must select good products for promotion if you want to increase your chances to succeed. It is essential to choose the winning products out of the 10,000 products available on Clickbank. Before you make a choice, determine the potential of that product because if many people start promoting the same product, the advertising cost will rise and ROI will reduce. After you choose a product, go the secure area of AdWords for marketing the product. Here, it is important to select keywords that are relevant and don’t cost a lot. You will have to spend time and research for effective keywords and once you get the right ones, you are through.
